Emraan Hashmi and Prachi Desai at the opening of SANGAM BIG Cinemas!


Emraan Hashmi and Prachi Desai at the opening of SANGAM BIG Cinemas!

By Editor

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BIG Cinemas opened Andheri’s ‘Once upon a times’ landmark Sangam theatre as Sangam BIG Cinemas with the starcast of the film releasing this week – Once Upon a Time in Mumbai. Prachi Desai and Emraan Hashmi visited Sangam BIG Cinemas as it opened today.

Sangam theatre named after Raj Kapoor’s iconic film, opened its doors to audiences in Mumbai in 1968 and went on to become a much loved cinema hall. Recently the cinema was acquired by our cinema chain and in the past year it has undergone state of the art refurbishments, making it a movie going destination to watch out for.

Prachi Desai and Emraan Hashmi

Sangam BIG Cinemas has 4 Screens and a total seating capacity of 1276. On arrival, the patrons are greeted by a bright and spacious pre-ticket lobby at ground floor Box office. The lobby boasts of dynamic contemporary design with a futuristic feel is enhanced with digital content on branding systems including live projections on a tensile membrane ceiling. Branded pop-art graphics are introduced on glass to add to the dynamism of the space.

The spacious blue-lit concession lounge, also an Art gallery, is created for the comfort of the patrons while they wait for their movie show to commence. Opposite to this cosy lounge are ‘Movie Munchies’ concessionaires, highlighted with atstractive digital ceiling projections on a cluster of tensile membranes. An exclusive gaming lounge with Nintendo WII consoles has also been created in the lobby for avid gamers to indulge in while they wait for their movie to commence.

The auditoriums are designed with the signature brand colours adorned by customised wall lighting systems. Luxurious and wide push-back seats and plush sofas are offered for a comfortable movie viewing experience.

-Sampurn Wire


By Editor on 31 July, 2010
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